Webb9 feb. 2024 · Here are the three types of white papers used by businesses. 1. The Backgrounder (also called the evaluator's guide or product briefing). They are used to simplify or explain new and complex technologies to technical audiences. Backgrounders describe the features, functions, and benefits of a product or service. Webb16 aug. 2024 · This business white paper example by Google aims to persuade the reader into adopting AI by leveraging Google’s authority. It also contains a technical deep dive …
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